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What is Domain Authority?

Domain Authority is a measure of how well your website will rank in search results. It’s a score out of 100 and it ranges from 0 to 100, with higher scores representing better performance.
Domain Authority measures both the quality and quantity of links pointing to your site. The more high-quality links pointing to your domain, the higher Domain Authority you’ll have.
The best way to improve your Domain Authority is by creating content that people want to link back to–and then making sure those links are easy for them find!

How to Measure Domain Authority

Domain Authority Checker Tools
There are several free tools that you can use to check your Domain Authority. These tools will give you an idea of where your website stands compared to competitors and other websites in general. The most popular ones include:

How to Improve Your Domain Authority

  1. Building Quality Backlinks
  2. Optimizing Your On-page SEO
  3. Creating Quality Content

Common Domain Authority Mistakes to Avoid

*Ignoring the Quality of Backlinks
*Focusing Too Much on Keywords
*Not Optimizing for Mobile Devices


Domain Authority is an important factor for SEO success. Knowing how to measure and improve your Domain Authority can help you achieve better rankings, but it’s also important to avoid common mistakes that will hurt your website’s performance.